Auto Intender: JumpStart Automotive Network
BTP Digital Group’s Auto Intender Targeting puts your dealership’s ads in front of the JumpStart Automotive Network, the largest in-market automotive audience. Dealerships looking to drive brand awareness while focusing their display ad business to automotive research sites like Car and Driver, Autoweek and J.D. Power Autos, turn to BTP’s Auto Intender SEM platform.
Jumpstart Automotive Group
Jumpstart Automotive network is a division of Hearst Magazines that offers high-impact and performance-driven marketing and advertising solutions that achieve optimum results for automotive paid search campaigns. Exclusively representing automotive digital publishers, Jumpstart reaches consumers at all stages of consideration and provides in-market scale.
It represents the broadest and most diverse audience of in-market car shoppers and influencers across automotive websites that include Car and Driver, U.S. News Best Cars, NADAguides, J.D. Power Autos, Autobytel, CarGurus, LeftLane, CarSoup and CarBuzz.
Highly Relevant Contextual Targeting
What makes BTP’s Auto Ad Intender solution so powerful is that it serves your dealership’s display ads to potential car buyers who are already researching on automotive exclusive sites. Branding your dealership(s) at the beginning of the consumer online journey will help influence buyers to first consider you over your competitors.
Behavioral Site Retargeting
Once a display ad for your dealership is served on one of these automotive specific sites, the user is then retargeted with your brand’s message as they continue on their online buying process. This keeps your dealership top of mind as they continue through the sales funnel and creates greater brand consideration for your dealer(s). As a result, we find that running ads through the JumpStart Automotive network increases organic, paid and direct traffic to a dealer’s website.
Search Engine Domination
BTP’s Auto Intender Targeting is one of the best ways to round out your search engine marketing ( SEM ) strategy. Coupled with BTP’s Auto Ad Dynamics, Search Retargeting and Site Retargeting, there is no better way to cohesively attack and dominate search engine marketing. BTP has found that this is by far the best way to maximize your return on investment ( ROI ) for SEM.
Let Us Help
Interested in learning more about how Auto Intender and the JumpStart automotive network can help create better brand awareness for your dealership? BTP Digital Groups’sexperienced SEM team is here to help. Give us a call today 408-335-0065 or contact us below.